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Recently, Ive been contemplating status and success vs significance.

That bird in the photo… I doubt that he or she contemplates success. But a bird carries significance. It has an important role to play in the balance of nature.

And it plays its role well. A bird is always true to its bird nature.

But, humans are different.

Add cultural conditioning and most of us are out of sync with our true nature and natural energy balance.

Success and status permeate our cultural conditioning.

Have you noticed the different language used for success vs. significance? People chase or attain success. They seek significance or make a significant contribution.

Early in life, success and significance get confused. Chasing success often hides an unconscious search for significance.

The mistaken belief is that success will bring validation from others – and therefore status. This belief is a poor substitute for the genuine feeling and knowing of significance.

It is not uncommon to hear stories of successful but unhappy and unfulfilled people. Unconscious searching for significance, via success, has an enormous trap.

When there is a high need for external validation, a person is more likely to sacrifice their personal values and integrity in order to maintain the status quo. In other words they end up being valued for the wrong things. I confess to falling into this trap – more than once.

What may begin in childhood, in order to stay safe and to belong, has a nasty habit of continuing into adulthood, with disastrous consequences. Toxic relationships. Burnout. Poor choices that undermine self respect.

But, personal crises can serve as an initiation to the true journey, hinted at in myth, stories and parables through the ages. Mapped out for us all by Joseph Campbell in the 20th century. He called it the Hero’s Journey.

We are unwittingly captivated by the potential of this journey, which is invisibly wired into us. Many of our most loved films capitalise on this by basing their plots on the Hero’s Journey model. (Applies for heroine’s too.)

As a transformational coach, I use this model with my clients, supporting them on their lifetime adventure to realise their true nature, from which can flower more effective expression of their unique gifts through work and in relationships..

You could say that the success of this journey is the discovery of True Significance.

True Significance does not come from external sources and especially, it does not come from self sacrifice. It comes from deep knowing and being faithful to a sense of purpose. And that journey is lifelong.